Last updated: 29 October 2026
1. ABOUT THIS PRIVACY POLICY
ST Privé respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what personal information I may collect when you visit my website, contact me, submit an enquiry or make a booking, how I use that information, how I protect it and what rights you have.
This policy applies to information collected through my website and through communication methods used for enquiries and bookings, including WhatsApp, SMS and email.
This policy should be read alongside my Cookie Policy and Terms & Conditions.
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2. WHO I AM
ST Privé is an independent business based in England.
For the purposes of data protection law, I am responsible for deciding how and why your personal information is used.
If you have any questions about this Privacy Policy or how your information is handled, you can contact me using the contact details provided on my website.
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3. INFORMATION I MAY COLLECT
Depending on how you contact me and the nature of your enquiry or booking, I may collect information such as:
- Your name or preferred name.
- Email address.
- Telephone or mobile number.
- WhatsApp contact details.
- Preferred method of contact.
- Preferred appointment date and time.
- Requested booking duration.
- Information contained in your enquiry.
- Information you choose to provide about the experience you are interested in.
- Booking and appointment information.
- Deposit or payment information, where applicable.
- Information you provide when communicating with me about an existing or potential booking.
- Verification information, such as a selfie or identification document, where requested.
- Technical information associated with visiting my website, such as information collected through cookies or website security tools.
I only seek information that is reasonably necessary for dealing with your enquiry, arranging bookings, verifying identity where required, providing information or managing my business.
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4. INFORMATION YOU PROVIDE VOLUNTARILY
You do not need to provide personal information simply to browse my website.
However, if you choose to contact me, submit an enquiry form or make a booking, certain information may be necessary so that I can respond to you, verify your identity where required or arrange the requested booking.
Please do not provide unnecessary sensitive or highly personal information through the general website contact form.
If you choose to provide additional information during a private conversation, I will use that information for the purposes for which it was provided, subject to this Privacy Policy and applicable law.
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5. INFORMATION COLLECTED THROUGH THE CONTACT FORM
If you use the general contact form on my website, the information you enter will be sent to me so that I can respond to your enquiry.
This may include:
- Name or preferred name.
- Email address.
- Telephone number.
- Preferred contact method.
- Preferred appointment date.
- Preferred appointment time.
- Booking information.
- Your message.
The information submitted through the Contact page form is used to respond to your enquiry and manage any resulting booking. It is not deliberately used for unrelated purposes.
The general Contact page form is not intended for submitting ID documents or selfies for verification. If verification is required, please follow the instructions in Section 10 of this policy.
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6. HOW I USE YOUR INFORMATION
I may use your personal information to:
- Respond to enquiries.
- Answer questions about my services.
- Check and discuss availability.
- Arrange bookings.
- Confirm booking details.
- Communicate with you about an existing or potential booking.
- Verify identity where required.
- Assess booking suitability and help protect my personal safety.
- Manage deposits and payments where applicable.
- Deal with cancellations or rescheduling.
- Keep appropriate business records.
- Protect the security of my website and business.
- Prevent misuse, fraud or inappropriate use of my services.
- Comply with legal or regulatory obligations.
I will not use your information for purposes that are incompatible with the reason it was collected unless permitted or required by law.
7. LAWFUL BASIS FOR USING YOUR INFORMATION
Depending on the circumstances, I may process your personal information because:
- Steps before an agreement: It is necessary to take steps at your request before entering into an arrangement or booking.
- Contract: It is necessary to manage or fulfil an arrangement or booking with you.
- Legitimate interests: I have a legitimate interest in responding to enquiries, managing my business, keeping appropriate records and protecting my business and personal safety.
- Legal obligations: I have a legal obligation to process or retain certain information.
- Consent: You have given consent where consent is required.
Where I rely on consent, you may withdraw that consent at any time. Withdrawing consent does not affect processing that took place lawfully before withdrawal.
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8. COMMUNICATIONS
I do not take unarranged phone calls.
If you contact me through WhatsApp, SMS or email, I will use the information you provide to respond to your enquiry and communicate with you about your booking where appropriate.
If I have made contact with you and verification is required, I may provide instructions for submitting your ID or selfie through an agreed communication method, such as WhatsApp or SMS.
Please be aware that WhatsApp, your mobile network, email provider and other communication services are operated by third parties and have their own privacy policies and security arrangements.
Messages may be processed or stored by those providers in accordance with their own terms and policies. I cannot guarantee the privacy or security of communications handled by third-party services.
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9. BOOKING INFORMATION
If you make a booking, I may retain information necessary to manage that booking and maintain appropriate business records.
This may include:
- Booking date and time.
- Booking duration.
- Agreed location.
- Deposit or payment information.
- Communication relating to the booking.
- Cancellation or rescheduling information.
- Verification status, where applicable.
I will retain booking information for as long as reasonably necessary for the purposes for which it was collected, including legitimate business, accounting, legal and regulatory purposes.
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10. ID & SELFIE VERIFICATION
For certain bookings, I may ask you to provide a selfie and/or identification verification before your appointment is confirmed.
For advance individual bookings, a selfie and/or ID verification may be required if I have not already received it. Same-day individual bookings do not require selfie or ID verification.
If verification is required when using the Booking page, please submit it through the booking form provided on that page. Please do not upload ID documents or selfies through the general Contact page or its contact form.
If I have already made contact with you, I may provide instructions for submitting verification separately through an agreed communication method, such as WhatsApp or SMS.
For group and GB bookings, the person making the initial enquiry must complete verification first. The remaining attendees must complete any required verification before the appointment, following the instructions provided.
Verification may be requested to help confirm that a booking is genuine, support personal safety, reduce misuse and ensure that booking arrangements are appropriate.
I will use verification information only for legitimate purposes connected with identity checks, booking arrangements, safety and preventing misuse, or where otherwise permitted or required by law.
Verification information is personal information and will be handled with care. It will not be kept indefinitely and will be deleted or securely disposed of when it is no longer reasonably required, unless there is a legitimate or legal reason to retain it.
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11. PAYMENT INFORMATION
Where payments or deposits are made through a third-party payment provider, payment information may be processed directly by that provider.
I do not need to store your full card details where payment is processed directly by a third-party payment provider.
The relevant payment provider will have its own privacy policy and terms explaining how it handles payment information.
I may retain appropriate records of payments, deposits, refunds and transactions for booking management, accounting and legal purposes.
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12. THIRD-PARTY SERVICES
My website may use third-party services to provide particular website functions.
Depending on the services actually installed and used, these may include:
- WordPress and website hosting services.
- Website contact form providers, such as WPForms.
- Calendar or availability services, such as Teamup or another calendar provider.
- Email providers.
- WhatsApp and SMS/mobile network providers.
- Payment providers, where applicable.
- Website security or technical services.
- Other services necessary for operating the website.
These third parties may process information on my behalf or independently in accordance with their own privacy policies and legal obligations.
Where third-party services are used, I aim to use reputable providers and share only information reasonably necessary for the relevant purpose.
The actual providers used may change over time.
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13. WEBSITE HOSTING & SECURITY
My website is hosted using third-party hosting infrastructure.
Reasonable technical and organisational measures are used to protect personal information from unauthorised access, loss, misuse or disclosure.
However, no website, online service or method of electronic transmission can be guaranteed to be completely secure.
You should therefore avoid sending unnecessary sensitive information through online forms or ordinary email and messaging services.
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14. COOKIES & WEBSITE USAGE
My website may use cookies and similar technologies.
Some cookies may be necessary for the website to operate properly, while others may be used for functionality, preferences, analytics or other purposes.
Where required by law, non-essential cookies will only be used after the appropriate consent has been obtained.
More information about cookies and how to manage your preferences is provided in my Cookie Policy.
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15. HOW LONG I KEEP YOUR INFORMATION
I do not keep personal information indefinitely. The length of time information is retained depends on why it was collected and whether there is a legitimate reason or legal obligation to keep it.
For example:
- Enquiry information may be retained for as long as reasonably necessary to deal with the enquiry and any resulting arrangements.
- Booking information may be retained for business, accounting, legal or record-keeping purposes.
- Payment records may need to be retained to meet applicable accounting or legal obligations.
- Verification information will not be kept indefinitely and will be deleted or securely disposed of when it is no longer reasonably required, unless a legitimate or legal reason requires retention.
- Information submitted through the website may be deleted when it is no longer reasonably required.
Where there is a legal or accounting requirement to retain information for a particular period, I will retain it for that period.
When information is no longer required, I will take reasonable steps to securely delete or dispose of it.
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16. WHO I MAY SHARE YOUR INFORMATION WITH
I will not sell your personal information.
I may share personal information where reasonably necessary with:
- Website and hosting providers.
- Website form providers.
- Email or communication providers.
- Calendar or booking providers.
- Payment providers.
- Professional advisers where necessary.
- Legal, regulatory or law-enforcement authorities where I am legally required to do so.
I only share information where there is a legitimate reason to do so, and I aim to limit the information shared to what is reasonably necessary for the relevant purpose.
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17. YOUR PRIVACY
I understand that people contacting my business may value privacy and discretion.
I will not publicly identify clients or publish personal information about them without appropriate permission, unless disclosure is permitted or required by law.
I will not sell or rent client contact information to third parties.
However, I cannot guarantee the privacy of communications made through third-party services such as WhatsApp, SMS, email or external booking and payment platforms.
Please take care when using shared devices, shared email accounts or messaging services that other people may be able to access.
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18. YOUR DATA PROTECTION RIGHTS
Depending on the circumstances, UK data protection law gives you rights including:
- The right to be informed about how your information is used.
- The right to request access to personal information I hold about you.
- The right to request correction of inaccurate information.
- The right to request deletion of information in certain circumstances.
- The right to request restriction of processing in certain circumstances.
- The right to object to certain processing.
- The right to data portability in certain circumstances.
- The right to withdraw consent where processing is based on consent.
These rights are subject to certain legal conditions and exemptions.
If you would like to exercise a data protection right, please contact me using the contact details on my website.
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19. ACCESSING YOUR INFORMATION
If you want to know what personal information I hold about you, you can contact me and request access to it.
I may need to confirm your identity before providing personal information to make sure that information is not disclosed to the wrong person.
I will respond to requests in accordance with applicable data protection law.
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20. CORRECTING YOUR INFORMATION
If you believe that information I hold about you is inaccurate or incomplete, please let me know.
I will take reasonable steps to correct information that is inaccurate and update incomplete information where appropriate.
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21. DELETING YOUR INFORMATION
You may ask me to delete personal information in certain circumstances.
However, I may need to retain some information where there is a legal, accounting, security or other legitimate reason for doing so.
Where information cannot be deleted because I am legally required to retain it, I will explain this where appropriate.
When information is no longer required, I will take reasonable steps to securely delete or dispose of it.
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22. UNDERAGE
This website and the services described on it are intended for adults aged 18 and over.
I do not knowingly collect personal information from anyone under 18.
If I become aware that personal information has been submitted by someone under 18, I will take reasonable steps to delete it where appropriate, subject to any legal obligations.
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23. INTERNATIONAL DATA TRANSFERS
Some third-party services used by the website or for communications may process or store information outside the United Kingdom.
Where personal information is transferred internationally, appropriate safeguards will be used where required by applicable data protection law.
The relevant third-party provider’s privacy information may contain further details about where information is processed.
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24. LINKS TO OTHER WEBSITES
My website may contain links to third-party websites.
This Privacy Policy applies only to my website and does not apply to websites operated by other organisations.
If you follow a link to another website, you should read that website’s own privacy policy before providing personal information.
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25. CHANGES TO THIS PRIVACY POLICY
I may update this Privacy Policy from time to time to reflect changes to my website, services, technology or legal requirements.
The latest version will be published on this website.
The Last updated date at the top of this page will show when the policy was most recently updated.
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26. CONTACT
If you have a question about this Privacy Policy, want to exercise a data protection right or have a concern about how your personal information is being handled, please contact me using the contact details provided on my website.
I do not take unarranged phone calls.
Please use the website contact form, WhatsApp, SMS or email.
Please do not submit ID documents or selfies through the general Contact page form.
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27. COMPLAINTS
If you have a concern about how I have handled your personal information, please contact me first so that I have an opportunity to address your concern.
You also have the right to complain to the Information Commissioner’s Office (ICO) if you believe your personal information has been handled unlawfully. The ICO is the UK’s independent regulator for data protection.
Information Commissioner’s Office (ICO)
Website: https://ico.org.uk/make-a-complaint/
